Most people know me as an award-winning graphic designer and branding strategist. However, I am more than just a girl who sits behind a computer and creates beautiful looking graphics.
My clients think of me as the go-to person that helps them directly connect with their ideal target audience through virtual imagery.
I can tell you firsthand that I struggled for years, having to fine-tune my brand. Still, once I learned the perfect success principle of making myself rise above the noise in an overcrowded marketplace, I knew that I had to share my brilliance with other struggling business owners.
The struggle was real, as it felt nearly impossible to locate and connect with the perfect people I wanted to serve.
Perhaps you can relate?
I felt timid in my approach to landing those BIG paying projects and wasn't serving the people I felt were the best fit. Instead, I would say "yes" to whoever wanted to work with me and was willing to pay me for my service.
Have you ever been in my shoes? You can't say no, and then you get stuck working with clients who take you for granted?
I can't even begin to count the endless amount of hours I'd spend learning new marketing strategies, but felt I wasn't getting anywhere no matter how hard I tried. I had no idea what platforms to market on, what content to share, who my target market was, and how best to package my services. Oh, and let's not forget the price point I should be charging. It was all just a big blur.
Feel me?
At this point in my business, I wasn't unique; I didn't stand out from the crowd, but instead, I fitted in with all the other struggling business owners in my space, still trying to make a dent in the marketplace.
To my embarrassment, I wasn't hitting my financial or personal goals; my family was suffering, and I wasn't in a position to invest in my business to get the help I needed.
My feelings took over, and I felt defeated and felt I failed my kids as a single mother of 3 who depended on me daily to show up and be their hero.
Sadly, the man I fell in love with wasn't in love with Jodi but instead was more concerned with the money I had in the bank, and because I wasn't producing enough in his eyes, he chose to leave. The love of my life completely shattered my heart.
I felt I lost my self-worth and my identity.
Let's face it; I wasn't succeeding in my business, my relationships, or as a mother.
I always knew that my brand just flat out sucked deep down inside, but I didn't realize it would cost me everything I owned.
I never thought my brand ever would affect my relationships; however, it cost me everything!
Yet God, in all his goodness, used my broken heart as a way to awaken me. It was my golden opportunity to start over. I had to make a change for myself, my kids, and the people around me, but more importantly, I had to listen to the call of God upon my life.
It was time to Arise, Awake, and Restore!
That rekindling fire moment.
Have you ever been there? When God wakes you up and says, "Hey baby, I've designed you for much more than just being an average Joe"?
My first step was to invest in a high-end coach. I also spent any free time digging deeper into God's word, getting to have a stronger intimate relationship with the man who created me. My father in heaven.
God allowed me to understand my 15 years of experience as a Branding Visual Artist, an Award-Winning Graphic Designer, and an Online Business Owner didn't go to waste but instead elevated to go higher.
I can assure you that I have more confidence than ever before, and I'm able to serve people in authority with my talents and authenticity faithfully. I have a much healthier relationship with God, my children, and have built more beneficial relationships all around me. I am so grateful I let God take over and become the CEO over my life.
What I've been able to learn through my journey is that your brand matters. How you show up to others matters.
I believe that it's God's pleasure to call us according to our unique talents, but if we don't know how to define those talents properly, then we will not be able to serve the people God's called us to help.
So, I'm curious… are you serving in the capacity of your greater purpose? Do you believe that the people who need you feel confident that you're the person they can know, like, and trust?
Do you know how best to stand out on your social media platforms, how to best brand position yourself, and how to define the value you offer to the marketplace?
If you've said no to any of these questions, I invite you to schedule a free discovery call with me to see if I can help you get clear on your brand strategy so you can build stronger solid relationships.
Click the link below to schedule that call, and I'll look forward to hearing your story. Thank you so much for hearing mine.
Book a FREE Discovery Call with me to discuss your business, brand communication strategy, and how I can help you. Book it here 👉🏻 https://calendly.com/
