For nonprofits and mission-driven organizations
A brand that helps your mission get heard.
Brand strategy, rebrands and the design that carries them, for nonprofits and mission-driven organizations. From a certified brand strategist with in-house experience at national nonprofits.
Sound familiar?
Common brand challenges for nonprofits
Your look doesn’t match who you serve now
Audiences change. When your visual identity no longer connects with the people you most need to reach, engagement suffers.
Every team designs differently
Fundraising, programs and communications each make their own materials, and the organization ends up looking inconsistent.
Big events, small design capacity
Conferences, galas and campaigns need a full suite of materials on a deadline, and your staff is already stretched.
Style guides that never get used
A style guide on a shelf doesn’t help. Your team needs templates that make staying consistent easy.
How I help
What I do for nonprofits
Brand strategy & rebrands
Positioning, messaging and brand personality work that clarifies who you are and who you serve, then a refreshed identity rolled out across everything you use.
Logo & visual identity
Logos, color, typography and visual systems that reflect your mission and speak to your audiences.
Templates & style guides
Flexible template libraries, style guides and asset libraries so your team can create consistent work efficiently.
Event design
An event logo and branded materials for galas, conferences and fundraisers: invitations, programs, signage, backdrops, and the social and email graphics to promote it.
Digital assets
Social media templates, email templates and website design.
Print production
Professional printing through trade-only vendors, with proof approval before anything is printed.
Annual reports & publications
Annual reports, impact reports, newsletters and fundraising packets that are clear and easy to read.
Campaign collateral
Flyers, postcards and campaign materials that look like one organization.
Basic video editing
Event recaps, promo clips and social videos with polished motion graphics and captions.
Video sample
Event and video work for nonprofits
“2024 Best of The Mission Continues”, a year-in-review video for a national veteran service nonprofit. Motion graphics by Jodi Madden.
Relevant work
Nonprofit case studies
How it works
A clear, collaborative process
Tell me your story
Share your mission, your audiences, your team and your goals through the contact form. I’ll listen first.
Strategy & design
I clarify what your brand stands for, then turn it into clear, purposeful visuals and the templates your team needs.
Delivery & support
You get finished files, printing handled, and a partner for what’s next.
FAQ
Questions nonprofits ask
Do you only work with local nonprofits?
No. I’m a remote service provider and work with organizations nationwide, from any location at any appointed time.
Can you work with our existing brand guidelines or agency?
Yes. On The Mission Continues refresh I worked as the bridge between an external agency’s strategy and the organization’s day-to-day needs, turning the new guidelines into templates and collateral. I’m comfortable working alongside your agency, board or staff.
Can you handle printing for events and fundraising?
Yes. I coordinate professional printing through trade-only vendors, with proof approvals before anything goes to press, so you have one person to go to for design and print.
How is pricing structured?
Projects are quoted by proposal, and monthly retainers are available for ongoing needs. Start a project.
How do we get started?
Fill out the short project form to tell me about your mission, your audiences and what you need, and I’ll get back to you with next steps.
Let’s talk about your mission
Tell me what you need and I’ll get back to you with next steps. No pressure.
Start a project